From: AriehNYC@Prodigy.net
Date: Thu May 09 2002 - 11:54:52 EDT
Just received this. Please read it over, and share as
appropriate.
>> Arieh Lebowitz - see below
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
LabourStart is using Google's Ad Words Select as a
means of promoting both our page in support of the
Hershey strikers and in support of the strike itself.
And it's working very nicely, thank you.
Want to see this in action? Go to Google
( http://www.google.com ) and search for "Hershey".
You'll see our "sponsored link" appear in the upper
right corner of the results page -- right next to the
official link to the Hershey Foods corporate website!
And not only on the Google website. According to a
Google press release from last week, "Google has
partnered with America Online to provide AdWords ads
in the sponsored links sections of AOL (including
AOL.com),
effective immediately. Ads will also be shown on AOL's
CompuServe and Netscape sites in the near future."
Our ad -- which tells anyone looking at the page that
Hershey workers are on strike -- has been seen by
16,852 people in the last few days. The cost to us has
been -- you won't believe this -- $6.85. That's right -
- for less than $7.00, we've been able to embarrass
the Hershey management and show support for the
strikers, and drive traffic to our own special website
in support of their struggle, which is located here:
http://www.labourstart.org/hershey/
We're telling you this not because Google is paying us
anything (we wish they were!) but because more unions
should do this.
For example, why aren't the Teamsters using this in
support of the strike at Overnite? Sure, if you scroll
down the results on Google, you'll eventually find the
website they set up (
http://www.teamster.org/overnite/index.asp ).
But their "sponsored link" could appear at the very
top of the page, right next to the official corporate
site, for pennies a day.
Full details about the program are here:
https://adwords.google.com/select/main
***
WIN $100 WORTH OF FREE BOOKS
Finally, if you haven't yet done so, go here today:
http://www.labourstart.org/powellslist.shtml
By signing up your email address to this list, you do
the following:
1. You'll enter yourself into a weekly draw to win
$100 worth of books from the unionized, online
bookshop, Powells.com. (One LabourStart reader has
already won, so we know this contest is for real.)
2. You will receive every week an email newsletter
from Powells telling you about new books. Remember
that Powells ships for FREE on all orders over $50 to
the USA, Mexico and Canada. If you do order, make sure
to do so from this web address:
http://www.powells.com/cgi-bin/partner?partner_id=23921
3. You help LabourStart -- we receive 25 cents for
everyone who signs up to receive the free email
newsletter. Even if they never buy a book from Powells.
Make sure to encourage colleagues and friends to also
sign up.
Thanks very much.
Have a great weekend.
Eric Lee ---------------------------------------
LabourStart: http://www.labourstart.org
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This archive was generated by hypermail 2.1.4 : Mon Oct 28 2002 - 02:52:32 EST