From: JWkeady@aol.com
Date: Wed Oct 23 2002 - 11:54:49 EDT
Hello USASers,
We, Educating for Justice, are writing to see if you might be interested in
hosting the program described below at your campus. We have dates available
for both the fall and spring semesters.
In the past few months the mainstream media has been dominated with stories
about globalization, corporate responsibility and business ethics. Each of
these timely elements are key components of Educating for Justice’s 2002-2003
National Speaking Tour events.
EFJ’s updated presentation, “The Human Side of Globalization: Nike in
Indonesia – A Case Study,” is an entry point for students into the complex
challenges of maintaining a commitment to ethics, human rights and corporate
responsibility, while developing a global platform for goods and services and
delivering market, growth and stock price.
Through an updated, interactive, multi-media presentation that has been
delivered at over 120 schools across the United States, EFJ Directors, Leslie
Kretzu and Jim Keady present this case study from the perspective of the
producers in the global supply chain. Based on their experiences during time
spent over the past three years living in community with Nike’s factory
workers in Indonesia, Kretzu and Keady attempt to de-commodify Nike’s
“labor” and as such, force their audience to deal in human terms with the
women, men and sometimes children, who are the foundation of Nike’s global
manufacturing.
EFJ's “bottom-up” analytical approach to Nike’s supply chain management is
much different than what is often seen in U.S. business schools, which at
times use Nike as a “best practices” model.
It is becoming fairly apparent that for the business community to
successfully meet the global challenges it currently faces, they will have to
welcome those perspectives which have been traditionally dismissed as
“activist."
Let Educating for Justice help you build the bridge between the activist and
the business communities on your campus and break open the forum for the
exchange of ideas - ideas that will focus on real solutions for protecting
human and workers rights and the environment, while building businesses that
are truly sustainable and profitable.
"Truly, Jim and Leslie live Bellarmine's motto- they live for others- and
they present this ideology in a most powerful way."
- Kevin McMahon, US Olympian and faculty member at Bellarmine College Prep
"I felt that your presentations and presence at the IAJBS was valuable
and consciousness-raising. It made some of us question our assumptions about
globalization and our complacency about these issues... I have revised the
paper I presented at the Taipei conference to incorporate more of the
sweatshop labor issues, particularly the production rationale behind showing
these MNC's that it is really in their best long-run interests to provide
decent working conditions to their workers."
- Robert Mefford, PhD, Professor of Operations Management and Intl. Business,
USF
If you would like more information on available dates and fees or would like
to book an event, please contact Jim Keady at educate4justice@aol.com or
732-988-7322.
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